Media Demonising Landlords

by Mark Alexander

9:42 AM, 31st August 2016
About 2 years ago

Media Demonising Landlords

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Media Demonising Landlords
Media Demonising Landlords

Media Demonising Landlords

Over the last couple of weeks I’ve posted some rather controversial made up headlines with the sole intention of attracting attention to a very real problem.

Today I’m going to prove my point.

Below are real headlines linked to articles which have appeared in National Media over the last few days …

Rogue landlords’ exploit vulnerable families in Govanhill

BBC News

Vulnerable families are being exploited by “rogue landlords” in the midst of the first minister’s constituency, a BBC Scotland investigation has found.

Slum housing operated by ‘rogue’ Govanhill landlords

BBC News

An investigation by BBC Scotland has revealed that some of the most vulnerable people in Scotland are being exploited by so-called rogue landlords ..

Bristol Housing Crisis: Weston landlords are ‘running scared’ of licensing as tenants fight back

Bristol Post

People living in private rented homes in Weston-super-Mare say they feel betrayed by council chiefs after a plan to copy Bristol’s successful landlord …

LETTER: Greedy landlords adding to homelessness in Barrow

NW Evening Mail

Fast forward to the present where we now have a situation where greedy landlords have bought up property here, there and everywhere and are now …

SHAPING THE FUTURE

Whilst the media continues to brainwash society with headlines like the ones above we are on a hiding to nothing.

Of course there are rogues, no sector is without them, HOWEVER, we need more positive headlines. Here are a few examples of headlines which I think we would all like to read more of:-

Private Landlords Provide More Housing Than Social Landlords

Private Landlords Pay £X In Tax Every Year – Social Landlords Pay Nothing

83% Of Additional Homes Created By Private Landlords In Recent Decades

Two Thirds Of Students Are Reliant On Private Landlords

Veterans And Single Mums Reliant On Private Landlords

Private Landlords Provide Vital Mobility To Workers

Home Ownership Isn’t Right For Everybody – Private Landlords Are Vital

OUR COMMUNITY

The Property118 community is best placed to write these articles but one leading Newspaper editor recently referred to us as an “echo chamber”. Not only do we need to produce more articles of this nature, we also need funding to employ PR agencies to get these facts in front of Joe Public. Another reporter recently told Property118 that the reason the media appears so biased towards landlords is because the likes of Shelter and Generation Rent are so well organised and submit well constructed articles. But isn’t that inevitable when we compare budgets?

MONEY TALKS

The only way we are going to be able to balance media reporting is to make it easy for the National Media to share the facts. They haven’t got the resources to do their own investigations, we need to spoon feed them.

Resource costs money and if we want to see more positive media supporting the good work of private landlords then we all need to pay for that. We are suggesting just £10 a month for each Property118 Reader.



Comments

Alan Wong

10:19 AM, 1st September 2016
About 2 years ago

Hi Mark,

Is the £10 pm tax deductible as an expense? I assume it will be as it is solely for the business use?

Mark Alexander

10:41 AM, 1st September 2016
About 2 years ago

Hi Alan

Yes it is a legitimate business expense, much like a landlord association membership or a subscription to a trade magazine

Jon Dahms

11:12 AM, 1st September 2016
About 2 years ago

I have written to my MP quoting some of this post plus part of the other post on the changes in Taxation from Capital Gain to Income. I truly think this government is on some sort of mind-bending Drugs Binge....

Alan Wong

13:24 PM, 1st September 2016
About 2 years ago

Mark, so will property 118 provide me with receipts to put in my self assessment and what category of expense is this under? As long as receipts says it is 100% property related it should be fine.

I have written to my local MP 3 times, he did not even give me the courtesy of an answer once. Then he had to cheek to write to me regarding a block of buildings attacking on landlords. Simply put, he gives me the impression he is very anti-PRS and will not listen to any reasoning..

Chris Daniel

15:24 PM, 1st September 2016
About 2 years ago

Isn't this what the Property Action group is for, because the request for a group at £10 / a month isn't clear that its for the existing Property Action group. ?

Mark Alexander

16:16 PM, 1st September 2016
About 2 years ago

Reply to the comment left by "Chris Daniel" at "01/09/2016 - 15:24":

Hi Chris

The pledge page links to the Property118 Action Group membership page.

Yes it's the same thing.

Mark Alexander

17:06 PM, 1st September 2016
About 2 years ago

Reply to the comment left by "Alan Wong" at "01/09/2016 - 13:24":

Hi Alan

The payment on your monthly card statement will show as Property118 Action Group. That should suffice as it is easy to search Google to determine what it is.

The payment may be filed as a subscription or business membership.


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