Funding More Billboards

Funding More Billboards

16:10 PM, 4th May 2018, About 5 years ago

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The billboard that Property118 member David Heard paid for out of his own pocket, out of pure frustration, has caused quite a stir here on Property118 and also on Social Media (Facebook in particular).

Several members have suggested we start a Fundraiser to pay for more of these, which David and I think is a great idea. Property118 Limited is certainly willing to chip in £500 to get another board up, and we hope that many others will support the campaign, even if it is only by donating £10.

The printing and pasting costs circa £300 and the board rental costs circa £100 a week (dependent on the location of the board of course). Therefore, assuming two months of rental each board costs circa £500 a month. This gets cheaper the longer the rental continues, but weathering does require the board to be re-printed and re-pasted and some point, typically 6 to 12 months.

The marvelous thing about setting up a “Just Giving” page is its transparency. Everybody can see how much money has been raised and supporters will see all updates as they are added, e.g. “here’s a picture of the latest billboard in [name of street/town]. We have committed to an initial X weeks of rental plus £yyy for printing and pasting”. In other words, it is completely transparent where the money is spent.

David Heard has very kindly agreed to coordinate the project and Neil Patterson (Managing Director of Property118 Limited) will be the trustee for the funds raised. David has also agreed for us to use his billboard design, which will save money.

As this was David’s initiative, we will leave it entirely to his discretion where the billboards are placed. The one exception to that is if a person donates £500 or more, in which case they can decide on the placement of the next billboard.

The link to the Just Giving fundraising page is below and Property118 Limited has donated the first £500 to pay for the next billboard.


Jan Martin

12:05 PM, 2nd May 2018, About 5 years ago

Brilliant . Will be donating within the hour .
Will there be any boards erected in swansea .

Jamie M

14:47 PM, 2nd May 2018, About 5 years ago

Donated already, great direct action, common landlords lets do it

Dr Rosalind Beck

15:30 PM, 2nd May 2018, About 5 years ago

Yes, donated. It would be good if people can put their thinking caps on now regarding the best locations for these. Eg. where Theresa May and Philip Hammond might see it for a start but also James Brokenshire as the new housing minister. Any other suggestions? I suspect it would be best to pay more per billboard and go for any sites near Downing Street or the House of Commons if we are aiming it at politicians. Or, is it best aimed at tenants in marginal constituencies? The problem with that is that we don't want to swing a Conservative seat into a Labour one - as they are likely to be even worse. We need to think clearly about which approach is best and whom we are targeting.

Mark Alexander - Founder of Property118

16:23 PM, 2nd May 2018, About 5 years ago

David came up with the billboard idea because he invests into billboard and sells advertising space on them. He actually owns the billboard site pictured and wants to buy more.

He also knows and mixes will other billboard site owners and is, therefore, well placed to secure amazing rates with them.

That's why he can get these billboard, printed, pasted and rent the advertising space for a month for less than £500 a time.

Whatever we think of, e.g the closest Billboard to Westminster, will be unaffordable, probably 10's of thousands of £ a week.

Jamie M

17:12 PM, 2nd May 2018, About 5 years ago

Remove all contact info and lead to a stand alone site perhaps

Denise G

10:53 AM, 3rd May 2018, About 5 years ago

excellent idea

NW Landlord

12:36 PM, 3rd May 2018, About 5 years ago

We will be donating

Mark Alexander - Founder of Property118

21:46 PM, 10th May 2018, About 5 years ago


Please see our latest update article via the link below 🙂

Jan Martin

22:12 PM, 10th May 2018, About 5 years ago

Exciting News .

Monty Bodkin

16:40 PM, 11th May 2018, About 5 years ago

Remember this petition?

"Reverse the planned tax relief restriction on ‘individual’ landlords"

It received over 60,000 signatures.

The House Price Clowns have set up their own;

"Remove the tax relief enjoyed by landlords"

Its gone viral;
35 signatures.

Perhaps a billboard campaign next chaps?

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