London’s rental market thrives with stable rents and surging tenant activity

London’s rental market thrives with stable rents and surging tenant activity

Union Jack flag, Houses of Parliament, figures walking, and For sale sign
12:01 AM, 28th March 2025, 1 year ago 2

London’s rental sector is displaying resilience with consistent tenant demand, robust supply and a notable increase in tenants securing homes, according to fresh insights from Foxtons and Chestertons.

With average weekly rents climbing slightly to £557 and a 30% surge in renters moving in February, the capital’s lettings landscape remains a dynamic hub for both tenants and landlords.

Foxtons’ latest Lettings Market Index reveals that rents have nudged upwards from 2024, reaching £557 per week across London.

Despite a modest 5% dip in studio flat rents this year, house rents have risen by 5% compared to last year, fuelled by persistent demand.

Applicant interest has also held steady, fluctuating just 3% from February 2024 levels, though central London stands out with a striking 12% rise in enquiries year-on-year.

Tenants taking time

Foxtons’ managing director of lettings, Gareth Atkins, said: “The rental market in 2025 is showing a more measured pace compared to the intense competition of previous years.

“Tenants are no longer making snap decisions to beat out the competition and are instead taking more time to explore their options and compare neighbourhoods before committing.”

He added: “At the same time, landlords are adjusting to evolving renter expectations by maintaining well-presented properties and setting competitive pricing.

“With the upcoming Renters’ Rights legislation, the market is expected to further emphasise quality and value.

New listings slip

Supply remains plentiful, with new listings dipping only 2% below the lofty figures of 2024.

Westminster continues to be a lettings hotspot, accounting for more than 10% of fresh listings this year.

Competition persists, with an average of 13 renters vying for each property – a figure unchanged from January.

North London, however, has seen a 16% jump in applicants per listing, averaging 17 per home.

Renters spend £534 pw

Tenant budgets are also on the rise, reflecting confidence in the market with the typical renter now planning to spend £534 weekly, up 3% from 2024.

South London leads this trend, with budgets climbing 4% from £490 to £511 per week.

More than a third of renters have snapped up properties at or above their financial limit, spending 98% of their budget in February – a 1% increase from January.

More tenants moving in London

Meanwhile, Chestertons reports a lively February, with a 30% increase in tenants moving into properties compared to the same month in 2024.

Adam Jennings, the firm’s head of lettings, said: “We have seen a sharp increase in enquiries from tenants since the beginning of this year, driven by savvy tenants looking to move ahead of the busy spring/summer market and lock in rents that are looking for like good value.

“Further fuelling enquires are aspiring first-time buyers who were unable to buy a property ahead of the changes to stamp duty thresholds which will take effect next month.

“They are now opting to stay in the rental market and are open to signing tenancy agreements of one or two years.”

Chestertons is now expecting the volume of tenant enquiries to increase which will maintain London’s highly competitive market.


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Comments

  • Member Since April 2021 - Comments: 94

    12:51 PM, 28th March 2025, About 1 year ago

    Another factor no mentioned is the increase in rental property being sold by landlords ahead of the stamp duty change in April. I know several in London who are selling up and chose to act at the start of the year. The ‘more tenants moving’ includes a significant number who had to move as their landlord has sold.

  • Member Since September 2018 - Comments: 3504 - Articles: 5

    1:13 PM, 28th March 2025, About 1 year ago

    the majority of applications I am receiving are from Chinese moving over to live her permanently or home grown, HAVING to move as LL is selling up/has sold. (I do not have properties in London.)

    I am being offered 12 months in advance from the Chinese (as desperate and aware there is no ability to credit reference). NB not taken for obvious reasons and I also pointed out that this process will be banned shortly – so they are going to be scuppered.

    I have had zero applications from downsizers or people moving to the area for work purposes or couples wanting to move in together (as was the norm years ago).

    So as far as I am concerned only the desperate are really looking, everyone else is stopping put or resigned to where they are.

    I have a FTB who has now has to ask to extend her planned tenancy end date as the buying process is so slow – she has had no choice.

    THAT says it all as to what the current situation is. Roll on RRB and it going to be carnage, but of course according to the government this will pass without a flutter of problems and tenants will be much better off……

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