Benefits of Sponsoring The GOOD Landlords Campaign

The GOOD Landlords Campaign badge is available for all Sponsors to use on stationery and websites.

The GOOD Landlords Campaign attracts significant media and press interest as the number of sponsors increase.

Tenants will soon learn to look out for The GOOD Landlords Campaign badge and ask for a “deed of assurance”.

In the early stages of The GOOD Landlords Campaign, very few landlords will be offering tenants a “deed of assurance” and such scarcity brings with it the economics of supply and demand. There may be a possibility for landlords offering a “deed of assurance” to charge premium rents where high demand exists.

Sponsors funds will be invested into the promotion of The GOOD Landlords Campaign

You could go ahead and have your own solicitors draft a “deed of assurance” template. However, that alone will cost you several hundreds of pounds more than the cost of sponsoring The GOOD Landlords Campaign.

No landlord who chooses to sponsor the good landlords campaign will be compelled to offer a “deed of assurance” as described above. Sponsors may choose to offer “deeds of assurance” to just a few of their tenants. A key point here is that both Landlords and Tenants will have the choice. Landlords may choose never to offer a “deed of assurance” but still be supportive of the principles of The GOOD Landlords Campaign.

When You Become A Sponsor

You will receive a welcome email with the following attachments:-

• The GOOD Landlords Campaign badge as shown above for use on your stationery
• Code for The GOOD Landlords Campaign badge so that you can use it on your website
• The “deed of assurance” template.