London rental market sees record rents and strong supply

London rental market sees record rents and strong supply

Magnifying glass highlighting a red house among others with a “For Rent” sign, symbolizing rental market trends.
12:01 AM, 29th October 2025, 6 months ago

Rental supply continues to remain strong ahead of the Renters’ Rights Bill, as rents hit their highest levels in September in four years, according to a new survey.

According to Foxtons Lettings Market Index reveals, despite a slight dip in demand, supply remains robust, with September 2025 listings exceeding those from the same month last year.

The data also shows that average rents rose by 3% in September 2025 compared to August, reaching nearly £600 per week, the highest September figure recorded in the past four years.

Rental values remain strong

The findings reveal that rental demand fell by 32% in September compared with August 2025, reflecting the seasonal slowdown that typically follows the end of summer.

However, supply remains strong, with new listings up 11% year-to-date compared with 2024.

With rents rising across all regions of London, except for North London, average rents are now 2% higher than in 2024.

Gareth Atkins, managing director of Lettings, at Foxtons said: “September saw a seasonal dip in applicant demand, but rental values remained strong, with average rents reaching a four-year high. Increased stock levels and resilient budgets suggest a more balanced market is emerging.”

He adds the Renters’ Rights Bill will change the landlord and tenant relationship.

He said: “Looking ahead, the Renters’ Rights Bill, looking likely to begin implementation in 2026, will bring major changes, including the end of Section 21 evictions and a shift to rolling tenancies. These reforms are expected to reshape landlord-tenant relationships and highlight the value of working with a professional agent to get the right return on your rental investment.”

Prospective tenants now have greater choice

The survey also reveals in September, tenants spent on average 98% of their registered budget, up from 1% in August 2025.

More than 63% of renters secured properties under budget, whilst 30% were required to stretch above budget.

Market competitiveness in September, measured by new renters per new instruction, decreased 38.6% month-on-month. The market has moved from over 20 renters per available property in August 2025 to 13 renters per property in September 2025 meaning that prospective tenants now have greater choice.


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