The coolest place to live in the UK

The coolest place to live in the UK

10:28 AM, 30th October 2018, About 6 years ago

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Digbeth, Birmingham is officially the coolest place to live in the UK.

‘Cool’ may be subjective. But either way you see it, this crown given by The Times can do nothing but good for the quirky Birmingham district of Digbeth.

What may seem like a hip neighbourhood to bright young things, will likely resemble a slum to their parents. So it’s goodbye Brixton, Brighton, Peckham, Moseley and Harborne. These once bohemian addresses, were once a celebration of experimentation and aspiration to those on a modest budget. Now they are beloved by the middle classes and easily make it into The Sunday Times annual Best Places to Live survey.

When it comes to finding the new cool, it’s not about Ofsted ratings and rail links to London. It’s about spotting locations that still elicit a shriek when named in polite company: “What? Really? I don’t believe you!”. Yet when property values soar, the shriekers bemoan the fact that they didn’t get in there early enough.

We know Birmingham is a brilliant city – but its super cool credentials have received a massive boost thanks to Digbeth topping The Sunday Times Homes Supplement ‘Coolest Neighbourhood in Britain’. The area beat two London hotspots thanks to its down-to-earth Brummie spirit and welcoming inclusive vibe.

The digital revolution has been largely responsible for getting Digbeth’s post-industrial heart pumping again, with creative types setting up in the former manufacturing buildings. In a further nod to its history, Digbeth’s first residential square is under construction on the site of a curtain-track plant. At the converted Bird’s Custard Factory, cafes, shops, a cinema and arts venues have sprung up, so there are more reasons to hang out after hours.

As a part of the Big City Plan, Digbeth is undergoing a large redevelopment scheme that will regenerate the old industrial buildings into apartments, retail premises, offices and arts facilities.

You will not be disappointed by investing here, this up and coming area is just that – perfect to buy in now and reap the capital growth down the line.

Are you interested in investing in Digbeth? Please find PIP’s current off-plan opportunities below!

Smithfield Place

  • This development features 105 stylish 1, 2 & 3 bedroom luxury apartments, situated in the heart of Digbeth.
  • Digbeth is ideally located within easy reach of some of Birmingham’s most iconic amenities; Grand Central Station (10 minute walk), The Bull Ring (10 minute walk) and The Mailbox (15 minute walk).
  • Excellent location and a high rental demand.
  • Apartments start from only £159,995 and local letting agents Martin & Co, these properties will achieve rental yields of up to 6.2%.

Smithfield Square

  • This development features 105 stylish 1, 2 & 3 bedroom luxury apartments, situated in the heart of Digbeth.
  • Excellent location and a high rental demand.
  • Anticipated completion Q4 2020.
  • Apartments start from only £159,995, our exclusive highly-discounted price. These apartments are also being advertised and sold to the homeowner market at 12% higher than our discounted investor price.

Park View – Luxury 1, 2 & 3 bed apartments, starting from only £139,995.

  • Park View is located in Birmingham’s Eastside, close to Highgate Park. Though not situated within Digbeth itself, Park View’s close proximity on the outskirts will make it just as desirable a location, having the same amenities nearby as the other premium-priced developments.
  • Invest at today’s low price and reap the capital growth when it is ready for completion 2020/21.
  • According to local letting agents Martin & Co, these properties will achieve rental yields of up to 6.4%.

For any further information on these properties or to find out how to invest, please complete the contact form below and we will be happy to help


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